We proudly manage the online presence and digital strategy for the nonprofit organization Friends of Coal Kentucky, ensuring their positive message is effectively communicated across social media platforms including Facebook, X, Instagram, YouTube, and their website.

Our services include:

Weekly Content Planning: We ensure our client’s audience is consistently engaged with high-quality content that is posted at the optimal time and tempo to meet their goals.

Short Reels and Videos: We design, create, and post video content that is aligned with the organization’s mission and appropriate for their brand and message.

Educational and Informative Content: We develop content that highlights the importance of coal, its role in energy and industry, and its significance to local communities. This includes visual content we make in-house as well as sharing content from similarly-aligned organizations.

Analytics Reporting and Analysis: We provide regular performance reports with analysis based on the work we’ve done. In particular, our reports provide insight into engagement, reach, and overall impact of their online presence.

On-Demand Content: We specialize in providing quick-turnaround posts to address unique opportunities, news items, and other time-sensitive client needs.

Audience Interaction: We craft our social media strategies to elicit audience engagement. This takes many forms, including tailoring messaging to specific communities, event promotion, and comment moderation across various social media platforms.

Through strategic content creation and detailed analytics, we help Friends of Coal maintain an active, informative, and impactful online presence that drives engagement and educates their audience about the importance of coal.